All of J. M. Waller's owners are veterans who have served full military careers with numerous active duty assignments in remote, austere and sometimes dangerous locations. The J. M. Waller corporate culture emanates from military experiences and embraces the military creed of "always take care of the troops".

• J. M. Waller has a long standing policy of sending gift boxes consisting of food, other personal necessities and letters to employees who, as Guardsmen or Reservists, have been called to active duty.
• J. M. Waller strives to ensure that the J. M. Waller family stays in contact and to reassure those employees serving on active duty that they are important to J. M. Waller and the nation and will not be forgotten.